Creative Marketing Manager Job at Waking Up, Remote

ZnVRZFZVSi9pRml2MUJhb1F2QmFpTFpXS3c9PQ==
  • Waking Up
  • Remote

Job Description

Waking Up is looking for a Creative Marketing Manager to bring our content and product to life across channels through thoughtful, high-quality execution. This role is for someone who thrives on making things, getting things done, and collaborating across teams to craft marketing moments that resonate.

You’ll play a central role in telling the story of Waking Up - from new content launches and teacher conversations to product features and seasonal campaigns. This role is ideal for a strong executor with creative instincts, project management skills, and a deep appreciation for clarity and good storytelling.

Video Production & Visual Creative

  • Own and lead the creation of marketing videos, including UGC-style clips, trailers, testimonials, explainers, and evergreen brand assets - guiding contributors, shaping scripts, and overseeing delivery.
  • Coordinate shoots, interviews, or testimonials with internal team members, teachers, and external contributors.
  • Collaborate with internal designers, editors, and agency partners to bring campaigns to life visually and narratively.
  • Manage video post-production with internal tools or external editors - ensuring all final outputs are brand-aligned and platform-optimized.

✍️ Copywriting & Messaging

  • Write clear, compelling copy across touch-points: emails, landing pages, social captions, push notifications, ads, and scripts.
  • Maintain and evolve Waking Up’s brand voice & tone across formats, balancing clarity with depth.
  • Collaborate with stakeholders to translate complex or philosophical ideas into accessible, resonant messages.

Social Media & Content Distribution

  • Own day-to-day management of social channels (Instagram, TikTok, LinkedIn, YouTube).
  • Manage Waking Up’s social media channels (Instagram, TikTok, LinkedIn, YouTube), focusing on visual and video-forward content.
  • Plan and publish content that aligns with what’s happening in the app, the world, and the company.
  • Monitor trends, respond to cultural moments, and adapt our social presence to expand reach while remaining brand-aligned.

Campaign Execution & Project Management

  • Work cross-functionally to support launches, from creative briefs to live assets.
  • Manage timelines and keep collaborators aligned - ensuring content goes out the door on time and at a high standard.
  • Coordinate agency work streams, give actionable feedback, and ensure quality control on all creative outputs.

Performance & Optimization

  • Track content performance and engagement across formats.
  • Share learnings and help improve what we make and how we tell stories based on results.
  • Evolve our formats, style, and storytelling based on what performs.

Requirements

What You’ll Bring

  • 4+ years in content marketing, creative production, or brand storytelling roles.
  • Experience managing creative projects and working cross-functionally.
  • Comfort with video as a medium - whether writing scripts, producing UGC, or guiding post-production.
  • Exceptional writing skills and a proven ability to craft messaging that is clear, human, and voice-consistent.
  • Familiarity with digital marketing channels, especially lifecycle, paid social, and organic social.
  • Strong creative instincts and a collaborative spirit. You can take direction, give feedback, and make ideas better.

Nice to Have

  • Experience in wellness, mindfulness, or mission-driven brands.
  • Light design/video editing experience (e.g., Figma, CapCut).
  • Familiarity with Notion, ClickUp, or similar tools.

Why This Role Matters

This is a rare opportunity to work with a brand that’s not trying to win attention for attention’s sake. We care more about depth than hype, and we’re looking for someone who can create work that reflects that.

Benefits

  • Health Care Plan (Medical, Dental & Vision)
  • Retirement Plan (401k, IRA)
  • Life Insurance (Basic, Voluntary & AD&D)
  • Paid Time Off (Vacation, Sick & Public Holidays)
  • Family Leave (Maternity, Paternity)
  • Short Term & Long Term Disability
  • Training & Development
  • Work From Home
  • Wellness Resources

Job Tags

Remote job, Full time, Temporary work, Seasonal work, Agency work,

Similar Jobs

ChanceLight Behavioral Health, Therapy, & Education

Substitute Teacher, On Call Job at ChanceLight Behavioral Health, Therapy, & Education

 ...Health, Therapy, & Education , a growing, dynamic organization with a social mission to offer hope, is seeking an On-call Substitute Teacher to join our award-winning team and perform meaningful work in a culture that welcomes innovation, encourages creative expression... 

Northwell Health Physician Partners

Radiologist with Clinical Informatics Interest Job at Northwell Health Physician Partners

 ...Certified/Board Eligible radiologist with a strong interest in informatics to join our team. Candidates are encouraged to apply for this...  ...Board Certified/Eligible in Radiology Board certification in clinical informatics or ACGME accredited Clinical Informatics... 

SEB Realty Corp

Apartment Maintenance Technician Job at SEB Realty Corp

 ...today!We are a fourth generation owner/operator of market rent apartment communities and are seeking an Experienced Apartment...  ...Responsibilities:Prepare vacant units for apartment turn over / make readyComplete work orders in a timely fashionPerform routine preventive... 

Inizio Engage

District Manager Job at Inizio Engage

 ...Inizio Engage is building a nationwide team of field based Pharmaceutical Field Sales Representatives that will be led by District Managers. The District Manager is an excellent role to continue to develop your management skills in the healthcare and pharmaceutical... 

Aspen Windows

Entry Level Sales - Door to Door Canvassing Job at Aspen Windows

Door To Door Canvasser: THIS IS IMPORTANT If you want to feel valued and appreciated , live with purpose, and refuse to settle for mediocrity, then your search is overyouve found what youre looking for! WHO WE NEED Our focus isnt on just hiring...